Our Story

PopcornBlue was established by dreamer, illustrator and artist, Sarah Hardy in 2010. Her stand out artworks can be found at boutiques Australia-wide.

Children big and small, continue to love the delicious detail in every PopcornBlue illustration with many homes, nurseries and bedrooms adorned with the magical prints that are designed to delight.

The lovable collection of Australian fauna and story book animals celebrates Sarah’s stunning skill, wild imagination and passion for the furriest of friends.

With a background in graphic design and children’s storybook illustrations, Sarah is a seasoned professional and works from her home studio in Melbourne. PopcornBlue sells high quality archival prints, cards, tea towels, calendars and children’s storybooks illustrated by Sarah. Commissions are also invited.

Thinking globally

PopcornBlue is passionately committed to the environment and sustainability. All artworks are designed and printed in Australia. Archival prints and cards are printed on 100% recycled, carbon neutral paper that delivers excellent quality prints that are guaranteed to last up to 100 years. Tea towels are printed on 100% premium cotton.