Our Story

Beautiful Soles was established in 2005. We were two best friends on a mission to avoid going back to the Corporate World and hoping to change the shoes mum’s put on their little ones feet – one soft sole at a time!

Fast forward to 2019 and we have certainly changed. I am flying solo these days (although Lucy & I remain great friends) & Beautiful Soles has expanded from selling not only soft soles but kids shoes too. I am still very passionate about providing great quality leather shoes for baby & kids at an affordable price.

April 2018 saw my life turned upside down when my beautiful bab Torah joined us, almost 13 years after my 1st, Elijah, and part of my reason for starting Beautiful Soles in the first place.

So Beautiful Soles has a new model and a new shoe tester & I am still very passionate about promoting & selling great baby & kids shoes.